Rwanda Premier League and SKOL Brewery Ltd announce three-season partnership

The Rwanda Premier League has officially entered into a three-season partnership with SKOL Brewery Ltd, which will see the company become the Official Beer Partner of the BK Pro League from the 2026/27 season through to the end of the 2028/29 campaign.

The partnership was unveiled on Tuesday at Amahoro Stadium in Kigali, marking another significant milestone in the league's commercial growth and its commitment to strengthening professional football in Rwanda.

Under the agreement, the Rwanda Premier League and SKOL Brewery Ltd will collaborate on a range of initiatives aimed at enhancing the BK Pro League experience. These include fan engagement campaigns, stadium activations, digital content, media visibility, performance recognition programmes, and exciting match-day experiences throughout the season.

Rwanda Premier League Chief Executive Officer Jules Karangwa described the partnership as an important step in the league's continued development.

"We are delighted to welcome SKOL Brewery Ltd as the Official Beer Partner of the BK Pro League. This partnership reflects our shared ambition to elevate Rwandan football by creating more value for our clubs, players, supporters, partners, and the wider football community."

"As the league continues to grow, strategic partnerships like this are essential in strengthening the professional ecosystem of Rwandan football. Together with SKOL, we look forward to delivering memorable experiences for fans while supporting the continued growth and visibility of the BK Pro League."

Speaking at the launch, SKOL Brewery Ltd General Manager Eric Gilson reaffirmed the company's commitment to supporting sport in Rwanda.

"From the very beginning, SKOL Brewery has been committed to supporting the development of sport across Rwanda through various teams and disciplines. We strongly believe that sport plays a vital role in bringing people together, inspiring young talent, and contributing to national pride."

He added: "This partnership with the Rwanda Premier League represents an important milestone for SKOL. By joining the BK Pro League as the Official Beer Partner, we are expanding our support to a national platform and reaffirming our commitment to the continued growth and professionalisation of Rwandan football."

By joining forces, the Rwanda Premier League and SKOL Brewery Ltd share a common vision of increasing the competitiveness, visibility, and appeal of the BK Pro League while contributing to the continued development of football in Rwanda.

Looking ahead, both parties share the ambition of seeing Rwandan football reach higher levels of competitiveness, visibility, and impact, with the long-term goal of contributing to the country's football aspirations on the regional, continental, and global stage.

The agreement further reinforces the Rwanda Premier League's commitment to building strong partnerships that create lasting value for clubs, players, supporters, and commercial partners as the league continues its journey towards becoming one of Africa's leading professional football competitions.

By joining forces, the Rwanda Premier League and SKOL Brewery Ltd share a common vision of increasing the competitiveness, visibility, and appeal of the BK Pro League while contributing to the continued development of football in Rwanda.

Looking ahead, both parties share the ambition of seeing Rwandan football reach higher levels of competitiveness, visibility, and impact, with the long-term goal of contributing to the country's football aspirations on the regional, continental, and global stage.

The agreement further reinforces the Rwanda Premier League's commitment to building strong partnerships that create lasting value for clubs, players, supporters, and commercial partners as the league continues its journey towards becoming one of Africa's leading professional football competitions.

Although unable to attend the launch in person, SKOL Brewery Ltd Shareholder Thibault Relecom shared a message of support:

"Although I am unable to be present with you today, I would like to thank all our partners and stakeholders for their trust and commitment. Together, we are building something meaningful for the future of Rwandan sport."